He felt nothing.
The brand deals still come, but now he only takes the weird ones. A local pasta shop. A charity for mental health. A skateboard company. ManyVids.2023.Jaybbgirl.Breed.Me.Daddy.XXX.1080...
He bought a $4,000 camera. Then a $10,000 editing rig. Then a warehouse studio to film in. He hired a team: a cameraman, an editor, a "community manager." He felt nothing